What Does Eli the Computer Guy Do?
Eli the Computer Guy creates web videos on business and technology topics and posts them to YouTube. These videos are also posted onto EliTheComputerGuy.com along with blog posts and other content.
Primarily Eli is focused on creating a daily talk show called “The Daily Blob”. During this live show he discusses current topics in technology and business, interviews successful technology leaders, and provides a question/ answer session to answer fans questions about how to pursue tech projects and careers.
The Daily Blob is produced Monday- Friday most days. It is currently a 1-2 hour show, but will become a 2 hour show in January 2014.
What Do Sponsors Receive?
$500 per Month Level:
- 728 x 90 Banner Ads on EliTheComputerGuy.com
- You may provide up to 3 different Banner Ads with different landing pages for A/B Testing
- Ad Impressions are split between current Sponsors.
- Shout Outs during the Daily Blob Talk Show
- Links in the Description of the Daily Blob
- Promotions or News will be Posted to Social Networks (Google+, Facebook, Twitter, LinkedIn)
When you sponsor Eli the Computer Guy your 728 x 90 Banner ads will be displayed on EliTheComputerGuy.com, and you will be listed as a Sponsor in the description of our Daily Blob videos.
We do our absolute best to track how our community interacts with our sponsors, and to be as transparent as possible. We use Google URL Shortener to track clicks on the links in the Daily Blob descriptions, and we use Google Double Click for Publishers to run the Banner Ads and to track their results.
As you can see from the metrics overall we have a very high CTR, but it does fluctuate significantly based on what is being advertised. (Free Video Classes on Backup Systems from Veeam have a CTR of .31% vs the banner for SIP Trunking received .11%.)
1 Week Stats from Daily Blob
November 2013 Stats for Banner Ads on EliTheComputerGuy.com
Eli The Computer Guy YouTube Stats
Our community listens to our content in a way few other content creators can compete with. We don’t focus on “views”, but rather on length of view time and the overall number of minutes consumed per day. The following screen shots come from our YouTube admin page and show what YouTube officially tracks.
Over the past 365 days our viewers have averaged 9:30 minutes per video view.
The overall view time per DAY is now averages over 400,000+ minutes.
And we now average over 40,000 views per day.
We track statistics for EliTheComputerGuy.com using Google Analytics from the end of 2009. As you can see from the statistics below we have a dedicated fan base, and have maintained high quality traffic for over 2 years. Average Visit Duration, Bounce Rate, and Pages per Visit have remained stable as our Visits have increased.
With approx. 50% Return Visitors, and an Average Visit Duration of over 5 minutes it’s easy to see that our visitors take the content seriously.
November 12 – Dec 12, 2013
November 1, 2011 – November 30, 2013
What’s the ROI?
We focus on providing Brand Recognition vs. ROI. We will make direct calls to action for our fans to visit your sites, click on your links, and download or test your products. We will not “sell” your product nor seem as if we are.
The quality of your website, and the viability of your product will determine the conversion rate. We will do our best to point our folks to you, past that you have to close the sale.
Should You Sponsor Eli the Computer Guy?
Sponsoring Eli the Computer Guy should be a part of your overall marketing campaign. If you are looking for lowest cost conversion then AdWords will be a far better bet.
Advertising with us provides you a direct line to our highly loyal, geeky audience. We will hammer your brand name into the heads of our fans. This means that though there may not be a sale today, or during your sponsorship, these folks will know you exist when it’s time for them to make a purchase decision.